New Energy Vehicles, "Going Abroad" Momentum
A new energy car slowly sailed into the "COSCO Shengshi" ro-ro ship. After completing the operation, the cars will be sold to Saudi Arabia, the United Arab Emirates and other Middle East markets ...... This is the scene that the reporter of the Economic Reference News recently saw at the Meixi Ro-Ro terminal in Ningbo Zhoushan Port. From the export ro-ro liner schedule, it is expected that there will be more than 2,000 new energy vehicles "out to sea" here in early March.
At the beginning of 2023, China's new energy vehicle exports showed strong momentum, with a year-on-year increase of 48.2% in January. Industry insiders point out that China's new energy vehicle industry chain is complete, the supply chain is stable, and with the increased support of diversified policies, the process of "going abroad" this year will press the "fast forward" button. While deepening the layout, enterprises should also pay attention to market risks and adjust their strategies to the characteristics of different regions to consolidate and enhance the global influence of Chinese brands.
Insist on innovation and practice "internal strength"
In recent years, China's domestic automobile industry ushered in the tide of electrification and intelligence, and the export of new energy vehicles has become one of the "new three types" of China's foreign trade. Data from the China Association of Automobile Manufacturers (CAAM) shows that for the year 2022, domestic new energy vehicles exported 679,000 units, up 1.2 times year-on-year.
Zhejiang University of Commerce and Industry, Zhejiang Business Research Institute Professor Yang Yiqing that, in recent years, domestic car companies in the design, manufacturing, research and development and other key aspects of continuous investment, independent brands of new energy vehicles "to the sea" more confident, the development of new energy passenger cars also gradually become an important breakthrough to achieve the transformation of a large automotive power into a strong automotive country.
Many parties continue to make efforts to escort
Behind the expanding overseas territory of Chinese new energy vehicle brands, in addition to technical innovation, it also relies on the support of policies and logistics supply chain.
The strong export demand also tests the support ability of logistics supply chain. Data from the China Association of the Shipbuilding Industry show that in 2022, 69 Chinese car carriers were sold, up 90% year-on-year, and new orders accounted for 88.7% of the global total.
"Influenced by the strong demand for new energy vehicle exports, the current international shipping market is relatively tight for ro-ro capacity." Han Dong, deputy general manager of Ningbo Meidong Container Terminal Co., Ltd, said that Ningbo Zhoushan Port Meishan Port District Meixi Ro-Ro Terminal took the initiative to establish cooperation with domestic OEMs and foreign trade shipping companies.
It is reported that at present, the export of new energy vehicles is mainly by sea, but the cost and threshold of railroad transport is being further reduced. Recently, the State Railway Bureau and other issued "on the support of new energy commodity car railroad transport services for the development of new energy vehicle industry," then said to actively encourage railroad transport enterprises to carry out new energy commodity car railroad transport business, clear railroad transport is not managed by dangerous goods.
The reporter learned from the General Administration of Customs, Chongqing, Guangdong, Henan and other places have successfully opened a special train for new energy vehicles in China-Europe, by setting up a "green channel" for automobile exports, further compressing customs clearance time, and smooth the supply chain of international logistics chain.
"China's new energy vehicle supply chain is stable and strong, and with the continuous improvement of overseas recognition and service network, coupled with the Ministry of Industry and Information Technology and other ministries to coordinate export capacity and other bottlenecks, exports still have great potential." Cui Dongshu, secretary-general of the Passenger Car Market Information Joint Association, said in an interview with reporters.
Zhang Yongwei, vice president and secretary-general of the China Electric Vehicle Council, predicted that 2023 will be a year when China's new energy vehicle exports and industry chain "go to sea" will take off, and it is expected that the export volume of new energy vehicles will be close to 800,000 in 2023.
The Economic Reference News reporter learned that a number of OEMs and supply chain enterprises are pressing the "fast forward" button in the process of "going abroad". Guangzhou Auto Group related person in charge said, 2023 is an important window period for new energy vehicle export, Guangzhou Auto Eyen will start the internationalization strategy, accelerate overseas export, strive to break through one million sales in 2025 and 1.5 million in 2030, to become the world's first-class high-end intelligent electric vehicle brand.